Problem: Hackers attempt to hijack your site and steal customer data.
Hijacking is a risk with all DNS systems around the world. It's a common way for hackers to steal private information. When a customer types in your Web address, the hacker interrupts the DNS lookup process and sends the user to a fake and malicious site that may look like your website.
Solution: Premium DNS (enabled with DNSSEC) creates an unbreakable "chain of trust" between the visitor's browser and your server, verifying that the visitor is actually arriving at your website.
Problem: Keep all Web exchanges private.
Another way hackers steal credit card numbers and other sensitive information is through "eavesdropping." Hackers sit on the DNS server and "listen in" on messages, logins and passwords as customers access your site.
Solution: By verifying the visitor is at the intended website, Premium DNS shuts eavesdropping down.
Problem: "Website not found" errors cause you to lose visitors and sales.
It's never good when users get a "website not found" error. At best, they think you're unprofessional; at worst, they think you don't exist.
Solution: Premium DNS makes sure your site is always available by using the Anycast global network, which provides multiple layers of redundancy. Your DNS records are distributed on servers throughout the U.S., Europe and Asia, so if one server should go down, your website will still be online. With unlimited secondary DNS, you always have a failsafe in case of a major outage.
Problem: Visitors experience delays or "time outs" trying to reach your site.
There's a lot riding on the physical distance between your visitors and your server. Customers who live far away may experience a delay in reaching your site or even get a "website not found" error message. The more cable between your server and your customer's computer, the longer it takes for them to reach your site.
Solution: The Premium DNS infrastructure offers improved security and faster resolution than the standard infrastructure. And since your information is distributed across DNS servers around the world, customers connect to the closest server location for a quicker response.
Every domain name is given a series of numbers known as an IP address — for example, the IP address for www.coolexample.com is 220.127.116.11. It's this number that your browser uses to locate a particular website.
When you type a domain name into your browser, the DNS (Domain Name Server) looks through a huge database to find the IP address you requested and then directs your browser to the correct website content.
It's during this DNS address look up where you can experience problems in performance, accessibility and security - everything from your domain not being found to hackers redirecting your visitors to a fake website in order to steal their personal information.
Slow DNS response can cause website not found errors
Have you ever typed in a website address and it takes a long time to connect? Or maybe you get a site not found error? This can happen when the DNS server is slow in responding and can't determine what site content to give you. If it takes too long, it can just time out and give an error message.
Hackers can redirect your visitors to a fake site
An even scarier issue is when a hacker interferes in the look up process – a vulnerability that exists with all DNS systems worldwide. Hackers can actually give the browser a different IP address that redirects your visitors to a fake website that looks like yours. Once your visitors are there, the hacker will be able to access any information your customer provides, from usernames and passwords to credit card numbers.
Premium DNS makes it easy to manage and secure your DNS to improve performance, accessibility and security by placing your DNS information on our Premium global network.
We distribute your DNS information on multiple servers around the world so visitors searching your site get connected to the closest server location, for a fast response.
Our DNS security feature (DNSSEC) stops hackers by securing the "look up" process and verifying the visitor is actually arriving at YOUR site.
Secondary DNS provides redundancy for your primary nameservers. If something goes wrong with your primary (and only) nameserver set, you run the risk of requests hitting a dead end with nowhere else to go. You can back up your DNS zones with Secondary DNS (a secondary nameserver) so your domain name never goes offline.
If you manage your own nameservers and want redundancy or a backup, you can enable this advanced feature in your Premium DNS account.
Vanity nameservers give your website a more professional appearance to anyone looking at your DNS.
Vanity nameservers let you use one of your own domain names for your nameservers without setting up complicated hosts or zone files. For example, if you owned coolexample.com, you could set your nameserver to ns1.coolexample.com and ns2.coolexample.com while still using our nameservers.
We currently only offer this feature with our Premium DNS accounts.
Domain Name System Security Extensions (DNSSEC) add digital signatures to a domain name's DNS (Domain Name System) to determine the authenticity of the source domain name.
DNSSEC addresses an identified security risk and helps prevent malicious activities like cache poisoning, pharming, and man-in-the-middle attacks. It uses a digital signature to create a chain of authority. Then, it uses the chain to verify that the source domain name, which the DNS resolver returns, matches the DNS record stored at the authoritative DNS. If it cannot validate the source, it discards the response.
We currently offer two types of DNSSEC: self-managed and fully managed. The criteria differ depending on which type you want to use.